Building an app that helps find and prioritise missed revenue opportunities for YouTube content owners. It processes gigabytes of YouTube reports on a weekly basis and figures out how much money is being left on the table. It tells content owners which actions they can take to grow revenue, and prioritises action based on the estimated upside.
An indie record label that focuses on providing the artist with a platform to reach their goals and audiences without impacting their creative process. Handled the formation of the record label with the help of The District Label Group. Devised business plans for A&R strategies, branding, marketing, and distribution.
Lead a graphic/motion design team geared towards music promoting channels and responsbile for over 5000 videos totaling to more than six billion views. Worked as a motion designer providing Lyrics Templates and other video assets at affordable prices for smaller channels.
Adapted text recognition models to work with music content using Python and Google’s TensorFlow in combination with automated After Effect cloud rendering for competitive production of Lyrics Videos
Built current lyrics template and worked on full channel automation.
Provided label strategies and developed the label's artist and management dashboards.
Rebuilt the main eCommerce website using Shopify GraphQL API, jQuery, and Bootstrap.
Developed a digital fingerprinting system that matches the content on YouTube with Scale Lab’s internal asset database.
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